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New Market, Entrants & Challenges for Battery Electric Vehicles Book PDF Free Download
Executive summary
After years of being viewed as a fringe technology, the battery electric vehicle market is finally nearing a tipping point.
A number of factors including a positive change in customer perceptions, technological advancements, and greater intervention from governments are combining to focus attention on BEV adoption.
Deloitte estimates that the market will reach a tipping point in 2022 when the cast of ownership of a BEV is on par with its internal combustion engine
counterparts With the cost of ownership no longer a harrier to purchase gry Based on conversations Deloitte estimates that the market will reach a tipping point in 2022 –
when the cost of ownership of a BEV is on par with its internal combustion engine counterparts. With cost of ownership no longer a barrier to purchase, BEVS will become a realistic, viable option for any new car buyer.
However, our simultaneous analysis of manufacturer capacity forecasts to 2030 suggests that there is a significant ‘expectation gap growing.
In fact, the overall industry capacity forecast for 2030 is approximately 14 million units above our projections for consumer demand.
This expectation gap between capacity and demand has serious implications for the industry. To produce the capacity that is forecast, investment in R&D, tooling, and talent is happening now.
But while many original equipment manufacturers have clear production goals and investment strategies for their EV division, they cannot assume that they will achieve the same level of market share as their ICE business produces.
Similarly, new entrants to the automotive market with a history of success in other industries cannot expect their existing approach to business to transfer seamlessly to the world of EVs.
Writer | Deloitte |
Language | English |
Pages | 24 |
Pdf Size | 1.4 MB |
Category | Business |
New Market, Entrants & Challenges for Battery Electric Vehicles Book PDF Free Download
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